We help you reach the right audiences across search, AI, social, programmatic, content and email with connected media strategies built to improve visibility and drive measurable growth.
Media That Helps You Get Found and Chosen
- 69%of AI Mode users visit a website during transactional searches
- 89%of AI Mode users check more than one business before deciding
- 527%growth in AI-referred website sessions in five months
How We Can Help You Drive Performance
Whether you need to capture demand, build awareness or improve visibility across search and AI, we create connected media strategies that help you reach the right audiences and turn attention into measurable results.
Display
We help you stay visible across the digital ecosystem with display campaigns built around the right audiences, placements and messages. From prospecting to remarketing, we use targeting and creative optimization to keep your brand in front of the people most likely to act.
Paid Search
We help you capture high-intent demand when people are actively searching for what you offer. Our paid search campaigns are structured around the right keywords, audiences and conversion goals so more of your media spend goes toward meaningful action.
Social Media
We help you reach and engage audiences across platforms like LinkedIn, Meta and YouTube. By combining audience targeting, creative testing and performance data, we build social media campaigns designed to drive stronger engagement and results.
SEO, GEO & AEO
We help your brand get found, understood and surfaced across traditional search and AI-driven discovery. Our approach combines technical SEO, content strategy and answer-focused optimization to strengthen visibility, authority and qualified organic traffic.
Programmatic Advertising
We help you reach specific audiences across display, video, connected TV and other digital environments using data-driven media buying. Our programmatic campaigns are built to improve targeting, efficiency and performance across channels.
Content Marketing
We help you create content that supports both discovery and conversion. From blogs and guides to lead-generation campaigns and nurture content, we build assets around the questions your audience is asking and the actions you want them to take.
Email Marketing
We help you turn email into a stronger acquisition, nurture and retention channel. Through segmentation, automation, personalization and testing, we create email programs that keep audiences engaged and move them toward the next step.
FAQs
What performance media services does Jan Kelley offer?
We can help with display, paid search, social media, SEO, GEO & AEO, programmatic advertising, content marketing and email marketing. Depending on what you need, we can focus on one channel or build a connected media approach across multiple touchpoints.
How do you decide which media channels to use?
We start with your audience, business goals, customer journey and available data. From there, we identify which channels are best suited to building awareness, capturing demand, driving action or supporting longer-term growth.
Which performance media channels work best for B2B?
The right mix depends on your audience and goals. Paid search captures high-intent leads, SEO builds long-term authority, social drives engagement and programmatic increases efficiency across campaigns.
Can Jan Kelley manage both paid and organic channels?
Yes. We work across paid media and organic discovery, including paid search, social, programmatic, SEO, GEO & AEO, content and email. That gives us a broader view of how different channels can work together instead of being planned in isolation.
What is the difference between SEO, GEO and AEO?
SEO helps improve visibility in traditional search results. AEO focuses on making content easier to surface as direct answers, while GEO focuses on how brands and content are understood, referenced and represented in AI-generated results. We use all three as part of a connected search strategy.
Can you help us improve paid search performance?
Yes. We can help with keyword strategy, account structure, audience targeting, bid management, conversion tracking and landing page testing. The goal is to reduce wasted spend and improve the quality of the traffic and leads your campaigns generate.
Do you offer programmatic advertising?
Yes. We can plan and manage programmatic campaigns across display, video, connected TV and other digital environments. We use audience, placement and performance data to improve targeting and media efficiency.
How does content marketing fit into performance media?
Content helps your brand get discovered, answer customer questions and support people as they move toward a decision. We can create content that supports SEO, GEO & AEO, lead generation, nurturing and broader campaign goals.
How do you measure performance media results?
We measure performance against the objective of each campaign or channel. That can include visibility, traffic, engagement, leads, conversions, sales, cost efficiency and return on investment, with reporting designed to show what is working and where to optimize next.
See the Results
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